1. Meituan Grocery anoronga kutanga muHangzhou muna Gumiguru
Meituan grocery iri kuronga kuwedzera kwakanyanya kufamba.
Ruzivo rwega kubva kuDighrown inoshuma kuti Meituan Grocery yakagadzirirwa kutanga muHangzhou muna Gumiguru. Parizvino, pane yechitatu-bato rekutora mapurations, meituan grocery yatanga kuhaya nzvimbo yekuvandudza nzvimbo uye pasi kusimudzira vashandi muHangzhou, kufukidza akawanda matunhu. Zvinotumira zvebasa zvinonyatsoratidza "Guta idzva kutanga, musika usina chinhu, mikana yakawanda."
Zvakakosha kuziva kuti pakutanga, makanga mune mishumo yeiyo Meituan Grocery kuronga kuti uise mamwe maguta eWnjing uye wuxi, zvichiratidza kuti tarisiro yekutsikisa kuvapo kwayo muEast China yemusika weEast China.
MunaFebruary gore rino, Meituan Grocery vakatangazve chirongwa chayo chakambotumirwa kuti vasungirwe mugore rapfuura uye kuronga kuwedzera bhizinesi rayo re-e-extle kune mamwe maguta muEast China.
Nguva pfupi yapfuura, Meituan Grocery akatambira ketani yekutengesa keteni "kuunganidza nguva yekutengesa pakarepo, tekinoroji inopa simba kukunda." Pamusangano weSummit
Musi waSeptember 12, Meituan akaburitsa tsamba yepamhepo ichizivisa iyo idzva renje rekuvandudza tarenda uye kusimudzira rondedzero ye2023, kusimudzira mamaneja mashanu kune vatungamiriri, kusanganisira Zhang Jing, musoro wegwenzi.
Izvi zviito zvinoratidza zvakajeka kuti nzvimbo dzeMeituan dzinoisa kukosha kwebhizimusi raro uye rine zvazvinotarisisa nazvo, zvichiratidza kuti nguva yakawanda uye kushanda nesimba kuchaiswa mukuvandudza bhizinesi iri.
Kubva pakutanga kwegore rino, meituan grocery kuwedzera nekukurumidza. Parizvino, yakazotangira mabasa matsva munzvimbo dzezvemaguta echipiri-tete seWuhan, Langfang, uye kuenderera mberi kuri kuwedzera musika waro mune itsva e-commerce chikamu.
Panyaya yemhedzisiro, meituan grocery yakaona kuvandudzwa mune mbiri skok kuverenga uye kuburitsa kuzadzikiswa kwekubudirira kwemakore maviri apfuura.
Vanogara vashandisi veMeituan grocery vaizoona kuti gore rino, mukuwedzera kune michina mitsva, chikuva chakanyanya, chikuva chakasiyana siyana chezuva nezuva zvinodikanwa zvezuva nezuva uye zvigadzirwa zvekutarisira pachako. Dhata inoratidza kuti meituan grocery's SEK kuverenga yakapfuura zviuru zvitatu uye ichiri kuwedzera.
Muchibereko chitsva chega chega, meituan grocery vanozvishongedza pamusoro pe450 Directiers Supliers, vanosvika mazana mana ekugovera nzvimbo dzekugadzira, dzinovimbisa nzvimbo yakagadzikana kubva kunobva kupi.
Panyaya yekuzivisa kuzadzikiswa, meituan grocery yakavezwa yakakosha kukwidziridzwa gore rapfuura, vachizvisimbisa seye 30-maminetsi ekukurumidza kutumira Supermarket. Data repamutemo rinoratidza kuti pamusoro pe80% yemirairo yeMeituan Grocery inogona kuendeswa mukati memaminitsi makumi matatu, ine-nguva nguva inowedzera ne40% panguva yePeak panguva yepamusoro.
Nekudaro, zvinozivikanwa kwazvo kuti kuwana kuendesa kwemaminitsi makumi matatu kunetsa. Meituan Grocery's Positioning Sechemitunhu makumi matatu ekukurumidza kutumira Supermarket inoda kugona kwekutumira kwakasimba, iyo isimba reMeituan. Data rinoratidza kuti muna 2021, Meituan vaive vatasvi vane zviuru zvevatasvi makumi maviri nevashanu, nhamba iyi yakawedzera neanosvika miriyoni imwe kusvika ku6,24, nechikuva chitsva chevatasvi mazana mapfumbamwe nemashanu.
Nekudaro, zviri pachena kuti Meituan Grocery ane kukwikwidza kwakasimba uye zvakanakira muzvigadzirwa zvese zvechigadzirwa uye kuburitsa. Sezvo bhizinesi richiramba richikura, meituan grocery rinogadzira kunyange mikana yakakura yeiyo itsva e-commerce indasitiri.
2. E-Commerce inova mutambo weGiants
Iyo nyowani ye-e-commerce indasitiri yakawana matambudziko asina kumbobvira aitika mumakore maviri apfuura.
Nekudaro, kubva pakutanga kwegore rino, neFressHPPO (Hema) naDingDong Maicai kuzivisa, indasitiri inoita kunge yakapinza chikamu chitsva chekuvandudza, ichiona tariro yakamirirwa kwenguva refu.
Nguva pfupi yapfuura, hofori senge alibaba, jaituan akatanga kuwedzera basa ravo muzvikamu zvitsva zveE-Commerce, achimisa kutanga kwemakwikwi matsva emakwikwi.
Pamusoro peiyo meituan grocery yambotaurwa, taobao grocery uye jd grocery iri kutarisa pane yekukurumidza kutengesa uye kumberi-kuguma kwekugara mitezo, zvakateerana.
Pamusoro peTaobao Grocery, munaMay gore rino, Alibaba akabatanidzwa "taocaicai" uye "Taoxianda" mu "taobao grocery." Kubva ipapo, Taobao grocery yatanga kupa "1-awa yekuendesa kumba" uye "inotevera-zuva kutora-kumusoro" mabasa ezvigadzirwa zvitsva mumaguta anopfuura mazana maviri emazana maviri.
Mumwedzi mumwe chete, "Taobao Grocery" akatangisa basa rine makore makumi maviri nemana, anovimbisa kumhanya kwemaminitsi makumi matatu emaminitsi matatu. Panguva iyoyo, mumiriri kubva kuTaobao Grocery akataura neTaobao Grocery vaisanzwisisana nemapakero anopfuura zviuru makumi mashanu, kusanganisira Dingdang kuaibay,
Zvakare muna Chivabvu, Alibaba akabatanidza yavo tmall Supermarket, Taoxiaidai, taoxianda, uye mabhizinesi matsva ekudya kuti aumbe "Supermarket Bhizinesi Development Center" mukati menzvimbo yayo yekutengesa.
Aya mafambiro neAlibaba anoratidza kuti yayo itsva e-commerce bhizinesi chimiro chiri kudzamisa.
Padivi reJD Grocery, iyo kambani iri kubheja pane inowanzo kuunganidzwa kumberi-kuguma kwekutya muviri. MuJune gore rino, JD iyo yakasimbisa its its on
Kutumira Nguva: Jul-04-2024