Musi wa7 Gunyana, Chongqing Caishixian Supply Chain Development Co., Ltd.
akaona vashandi vachishanda nenzira yakarongeka pamutsetse wekugadzira mumusangano wekugadzirira-kudya.
Musi wa13 Gumiguru, iyo China Hotel Association yakaburitsa "2023 Yegore Chirevo paChina's Catering Indasitiri" pa2023 China Catering Indasitiri Brand Musangano. Chirevo chakacherekedza kuti pasi pezvakasanganiswa mhedzisiro yemusika masimba, marongero, uye zviyero, indasitiri yekudya-yakagadzirira iri kupinda muchikamu chitsva chebudiriro yakadzorwa.
Kubva kumusoro kwerukova zvekuwanikwa kwezvinhu zvekurima, kupfuya mhuka, uye hove, uye michina yekugadzira, kusvika pakati pekugadzira nekugadzira, uye kusvika kune inotonhora cheni zvinhu zvinobatanidza chikafu nekutengesa - iyo yese yekugovera inokanganisa kunaka kwezvigadzirwa. Mabhizinesi ekudyara akaita seXibei, Guangzhou Restaurant, uye Haidilao vane ruzivo rwenguva refu mumatura ezvitoro uye zvakanakira mukukura kwechigadzirwa; nyanzvi dzakagadzirira-kudya vanogadzira seWeizhixiang, Zhenwei Xiaomeiyuan, naMaizi Amai vakawana makwikwi akasiyana mune mamwe mapoka uye vakagadzira zvakakosha pachiyero; chiteshi chepuratifomu makambani akaita seHema neDingdong Maicai ane zvakanakira mutengi data hombe uye anogona kunzwisisa zviri nani mafambiro evatengi. Chikamu chekugadzirira-chikafu pari zvino chave muzinda wekuita nemakambani mazhinji ari kukwikwidza zvine mutsindo.
B2B uye B2C "Dual-Engine Drive"
Kuvhura pakiti yehove yakagadzirira-kubika, vashandisi vanotarisa QR kodhi pane yakangwara yekubikira mudziyo, inozoratidza nguva yekubika uye kuverenga pasi. Mumaminetsi matatu nemasekonzi makumi mashanu, dhishi rinopisa rinopisa rakagadzirira kupihwa. PaThird Space Food Innovation Center paQingdao North Station, chikafu chakagadzirira uye nemidziyo yehungwaru yakatsiva iyo yechinyakare yemanyorero kicheni modhi. Madhiri anogona kuzvisarudzira ega chikafu chakagara charongedzwa senge mhuri-style dumplings uye shrimp wonton kubva kunotonhora chengetedzo, ine midziyo yekubikira inonyatso gadzira chikafu pasi pealgorithmic control, ichitarisa pakubika "kwakangwara".
Izvi zvakagadzirira-kudya uye zvigadzirwa zvekubika zvine hungwaru zvinobva kuQingdao Vision Holdings Group Co., Ltd. "Zvigadzirwa zvakasiyana zvinoda kupisa kwakasiyana," akadaro Mou Wei, Sachigaro weVision Group, kuLiaowang Dongfang Weekly. Iyo yekubikira yekudziya curve yehove dumplings yakagadziridzwa kuburikidza nekuedza kwakawanda kuti uwane yakanakisa kuravira.
"Huwandu hwekudzoreredza flavour hunokanganisa zvakananga mitengo yekutengazve," Mou Wei akatsanangura. Kugadzirisa nyaya dzazvino dzeashoma akakurumbira akagadzirira-kudya uye chigadzirwa homogeneity, kudzoreredza flavour inyaya yakakosha. Kuenzaniswa neyechinyakare microwave kana mvura yekugezesa mvura yakadzoserwa chikafu, nyowani yakagadzirira-kudya inogadzirwa nehungwaru yekubikira michina inochengetedza zviri nyore uku ichivandudza zvakanyanya kudzoreredza flavour, nendiro dzakabikwa uye dzakarukwa dzinodzosera kusvika 90% yekuravira kwepakutanga.
"Midziyo yehungwaru yekubikira uye mashandiro edhijitari haangowedzere kushanda nesimba uye ruzivo asiwo anofambisa hunyanzvi uye shanduko mumhando yebhizinesi rekudya," akadaro Mou Wei. Anotenda kuti kune kudiwa kwakakura kwekudyara munzvimbo dzakawanda dzisiri dzekudya dzakadai senzvimbo dzinoyevedza, mahotera, zviratidziro, zvitoro zviri nyore, nzvimbo dzebasa, zviteshi zvepeturu, zvipatara, zviteshi, zvitoro zvemabhuku, uye internet cafes, inoenderana nezviri nyore uye nekukurumidza. hunhu hwekugadzirira-kudya.
Yakatangwa muna 1997, mari yeVision Group yakawedzera neinopfuura 30% gore-pa-gore muhafu yekutanga ya2023, nekukura kwebhizinesi kunopfuura 200%, zvichiratidza mwero webudiriro pakati peB2B neB2C.
Pasi rose, hofori dzechiJapan dzakagadzirira-kudya senge Nichirei naKobe Bussan dzinoratidza maitiro e "kubva kuB2B uye kusimba muB2C." Nyanzvi dzemaindasitiri dzinoratidza kuti makambani ekuChina akagadzirira kudya akasimukawo muchikamu cheB2B kutanga, asi nekuchinja kuri kuita musika wepasi rose, makambani eChinese haakwanise kumirira makumi emakore kuti chikamu cheB2B chikure chisati chagadzira chikamu cheB2C. Pane kudaro, ivo vanofanirwa kutevera nzira ye "dual-injini drive" mune zvese B2B neB2C.
Mumiriri weCharoen Pokphand Boka rekutengesa chikafu akaudza Liaowang Dongfang Vhiki yega yega: "Kare, chikafu chekugadzirira ainyanya kuita mabhizinesi eB2B. Tine mafekitori anopfuura makumi maviri muChina. B2C neB2B chiteshi uye mamiriro ekudya akasiyana, zvinoda shanduko zhinji mubhizinesi. "
"Chekutanga, maererano nekutengesa, Charoen Pokphand Group haina kuenderera mberi nemhando ye 'Charoen Pokphand Foods' asi yakatanga rudzi rutsva 'Charoen Chef,' ichibatanidza rudzi uye nzvimbo yeboka neruzivo rwemushandisi. Mushure mekupinda muchiitiko chekushandisa pamba, chikafu chakagadzirira chinoda kurongeka muzvikamu zvekudya senge ndiro dzepadivi, ndiro dzekutanga, uye makosi makuru, akapatsanurwa kuita appetizers, soups, main courses, and desserts kuvaka mitsara yechigadzirwa zvichienderana nezvikamu izvi, " mumiririri akadaro.
Kukwezva vatengi veB2C, makambani mazhinji ari kuedza kugadzira zvigadzirwa zvakakurumbira.
Imwe kambani iri muShandong inyanzvi mukugadzirira-kudya yakatanga kuvaka fekitori yayo muna 2022 mushure memakore ebudiriro. "Hunhu hwemafekitori eOEM hauenderane. Kuti tipe zvokudya zvakatsiga uye zvakavimbika, takavaka fekitari yedu,” akadaro mumiriri wekambani. Kambani ine chigadzirwa chakakurumbira pamusika- siginicha yehove fillet. "Kubva pakusarudza hove nhema sechigadzirwa kusvika pakugadzira nyama yehove isina bhonzo uye kugadzirisa kuravira kuti isangane nekugutsikana kwevatengi, takaedza kakawanda nekugadzirisa chigadzirwa ichi."
Iyo kambani parizvino iri kumisa nzvimbo yekutsvagisa nekusimudzira muChengdu kugadzirira kugadzira zvinonhuhwirira uye zvinonhuhwirira zvakagadzirirwa-kudya zvinofarirwa nevechidiki.
Consumer-Driven Production
Iyo "yekugadzira base + yepakati kicheni + inotonhora chain logistics + catering outlets" modhi inotaurwa muNational Development and Reform Commission's "Matanho eKudzoreredza uye Kuwedzera Kushandiswa" irondedzero yakajeka yegadziriro yeindasitiri yekudya. Zvinhu zvitatu zvekupedzisira zvinhu zvakakosha zvinobatanidza mabhesi ekugadzira nevatengi vekupedzisira.
Muna Kubvumbi 2023, Hema yakazivisa kugadzwa kwedhipatimendi rayo rakagadzirira-kudya. Muna Chivabvu, Hema akabatana neShanghai Aisen Meat Chikafu Co., Ltd. kutanga nhevedzano yezvitsva zvakagadzirira-kudya zvine itsvo dzenguruve uye chiropa. Kuti uve nechokwadi chekutsva, zvigadzirwa izvi zvinogadziriswa uye kuchengetwa mukati memaawa makumi maviri nemana kubva pakupinda kwezvinhu zvakasvibirira kusvika pakupedzwa kwechigadzirwa. Mukati memwedzi mitatu yekutanga, "offal" yakatevedzana yekudya-yakagadzirira yakaona 20% mwedzi-pa-mwedzi kutengesa kuwedzera.
Kugadzira "offal" mhando yakagadzirira-kudya kunoda kwakasimba kutsva zvinodiwa. “Kudya kwedu kuchangobva kugadzirwa kunowanzo tengeswa mukati mezuva rimwe chete. Protein ingredient pre-processing ine yakanyanya nguva inodiwa, "akadaro Chen Huifang, General Manager weHema's ready-meal department, kuLiaowang Dongfang Weekly. “Nekuda kwekuti zvigadzirwa zvedu zvinogara kwenguva pfupi, nzvimbo yefekitari haikwanise kudarika makiromita 300. Hema workshops akaiswa munharaunda, saka kune akawanda anotsigira mafekitori munyika yose. Tiri kuongorora mhando itsva yekugovera yakanangana nezvinodiwa nevatengi, tichitarisa pane zvese zvakazvimiririra budiriro uye kudyidzana kugadzirwa nevatengesi. "
Dambudziko rekubvisa-kunhuwa kwehove dzemvura yakachena muzvokudya zvakagadzirira idambudziko zvakare mukugadzirwa kwekugadzira. Hema, He's Seafood, uye Foshan University of Science and Technology vakabatana vakagadzira yechinguvana yekuchengetedza sisitimu iyo inobudirira kubvisa kunhuhwirira kwehove kubva muhove yemvura yakachena, zvichikonzera kunyorova kwemavara uye pasina kuravira kwehove mushure mekugadzirisa uye kubika kumba.
Cold Chain Logistics ndiyo Kiyi
Zvokudya zvakagadzirirwa zvinotanga kukwikwidzana nenguva vachangobuda mufekitari. Sekureva kwaSan Ming, General Manager weJD Logistics Public Business Dhipatimendi, pamusoro pe95% yezvikafu zvakagadzirira zvinoda kutonhora cheni yekufambisa. Kubva 2020, indasitiri yeChina inotonhora yekutakura zvinhu yakawana mwero wekukura unopfuura makumi matanhatu muzana, kusvika pakakwirira zvisati zvamboitika.
Mamwe makambani akagadzirira kudya anovaka yavo yekuchengetera inotonhora uye inotonhora cheni logistics, nepo vamwe vachisarudza kushandira pamwe nevechitatu-bato makambani ekutakura zvinhu. Mazhinji Logistics uye Logistics Equipment vagadziri vakaunza yakasarudzika mhinduro dzekugadzirira-kudya.
Musi waKukadzi 24, 2022, vashandi vekambani yakagadzirira kudya muLiuyang City yepurovhinzi yezvekurima sainzi uye tekinoroji paki vakaendesa zvigadzirwa zvakagadzirirwa-upfu munzvimbo inotonhora yekuchengetera (Chen Zeguang/Mufananidzo).
Muna Nyamavhuvhu 2022, SF Express yakazivisa kuti yaizopa mhinduro kune yakagadzirira-chikafu indasitiri, kusanganisira trunk line yekufambisa, inotonhora cheni yekuchengetera masevhisi, kuburitsa pachena, uye kutakura-muguta rimwe chete. Pakupera kwa2022, Gree akazivisa 50 miriyoni yuan investimendi yekumisikidza yakagadzirira-chikafu yekugadzira michina yekugadzira, ichipa inotonhora cheni michina yechikamu chekutakura. Iyo kambani nyowani ichagadzira zvinopfuura zana zvakatemwa zvezvigadzirwa kuti zviwedzere kushanda zvakanaka mukubata zvinhu, kuchengetedza, uye kurongedza panguva yekugadzirira-kudya.
Mukutanga kwa2022, JD Logistics yakagadzira dhipatimendi rakagadzirira-chikafu rinotarisa pane zviviri zvinangwa zvesevhisi: yepakati kicheni (B2B) uye yakagadzirira-kudya (B2C), ichigadzira yakakura uye yakakamurwa dhizaini.
“Dambudziko hombe nechando chain logistics imari. Kuenzaniswa neyakajairwa zvinhu, inotonhora cheni mutengo uri 40% -60% yakakwira. Kukwira kwemitengo yekufambisa kunotungamira kukwira kwemitengo yezvinhu. Semuyenzaniso, bhokisi rehove dzesauerkraut rinogona kungodhura mayuan mashoma kugadzira, asi kutakurwa kwekureba kwechando kunowedzera mayuan akati wandei, zvichikonzera mutengo wekutengesa we30-40 yuan muzvitoro zvikuru, "mumiriri wekambani yekugadzira chikafu akaudza. Liaowang Dongfang Weekly. “Kuti uwedzere musika wekudya kwakagadzirira, nzira yekufambisa inotonhora yakakura inodiwa. Sezvo vatori vechikamu vane hunyanzvi uye vakakura vachipinda mumusika, mitengo inotonhora inotarisirwa kudzikira. Kana kugadzirwa kwechikafu kunosvika pamwero sezvakagadzirwa sezvakangoita kuJapan, indasitiri yekubika chikafu mudzimba ichasvika padanho idzva, zvichitiswededza pedyo nechinangwa che‘zvinonaka uye zvisingadhuri.’”
Kuenda ku "Chain Development"
Cheng Li, Mutevedzeri weDean weChikoro cheChikafu Sainzi neUinjiniya paJiangnan University, akataura kuti indasitiri yekudya-yakagadzirira inosanganisira ese ekumusoro uye ezasi zvikamu zvechikamu chekudya uye inosanganisa anenge ese akakosha matekinoroji muindasitiri yezvekudya.
"Kusimudzirwa kwakamisikidzwa uye kwakagadziriswa kweindasitiri yekudya-yakagadzirira kunoenderana nekubatana kwepedyo pakati pemayunivhesiti, mabhizinesi, uye masangano anodzora. Chete kuburikidza neindasitiri-yakakura kubatana uye kushanda nesimba ndiko kunoita kuti indasitiri yekudya-yakagadzirira iwane budiriro ine hutano uye inoenderera, "akadaro Purofesa Qian He wekuJiang.
Nguva yekutumira: Aug-20-2024