Xu Guifen Mhuri Inotenga Mamirioni mazana mana nemakumi mashanu eYuan munzvimbo Yakavanzika, Inomutsa Kunetsekana Pakati peKuedza kwekuwedzera kwaHuangshanghuang.

Nhanganyaya

Mhuri yekwaXu Guifen, inodzora Huangshanghuang (002695.SZ), inozivikanwa se "Queen of Marinated Food," yapinda zvakare mukukakavadzana.Musi waGunyana 22, Huangshanghuang akaburitsa ruzivo rwenzvimbo yakavanzika, nemhuri yekwaXu Guifen ichinyoresa zvizere kune 450 miriyoni yuan kuburitswa kwakatangwa mwedzi mipfumbamwe yadarika.

Makakatanwa Akatenderedza Nzvimbo Yakavanzika

Kuiswa kwepachivande uku kwakonzera kusahadzika nekuda kwezvikonzero zvakawanda.Chekutanga, mutengo wemasheya eHuangshanghuang parizvino wakaderera, uye mutengo wakavanzika wekuisa we10.08 yuan pamugove uri 10.56% kuderedzwa kumutengo uripo.Danho iri ramutsa fungidziro yekurwisana nevatongi chaivo.Chechipiri, mari yakaunganidzwa ichashandiswa zvachose mukuwedzera kugadzirwa uye kuvaka imba yekuchengetera zvinhu.Nekudaro, huwandu hwekushandisa kwekambani hwadzikira zvakanyanya mumakore achangopfuura, nemapurojekiti akati wandei asiri kusvika pakutarisirwa kana kumiswa.Pane chikonzero chekumwe kuwedzera?

Xu Guifen, anonzi "Queen of Marinated Food," akatanga rwendo rwake rwezvemabhizimusi aine makore makumi mana nemaviri mushure mekudzingwa basa, achishandura bhizinesi rake rekudya remugungwa kuita bhizinesi remabhiriyoni-yuan uye kugadzira mhuri hupfumi hwemazana emamiriyoni.Asi iye zvino, bhizinesi rezvokudya zvemarinated harisisiri nyore.Kuita kwaHuangshanghuang kwadzikira zvakanyanya, netnet purofiti muna 2022 yadzika kusvika pa30.8162 miriyoni yuan, nhoroondo yakaderera.Mushure menguva pfupi yekuvharwa kwechitoro, mhuri yeXu Guifen yakatangazve kuedza kwekuwedzera muna 2023, ichivhura zvitoro zvitsva mazana matanhatu muhafu yekutanga yegore, asi mari yakadzikira pachinzvimbo chekuwedzera.

Kubva kuMushandi Akadzingwa kuenda kuMambokadzi weChikafu cheMarinated

Hupenyu hwaXu Guifen hwakaona kukwira nekudzika kwakawanda.Akazvarwa muna Gumiguru 1951 mumhuri yevashandi vaviri, akawana basa rake rekutanga rakagadzikana muna 1976 pamusika wemuriwo nekuda kwechikamu chababa vake.Kushingairira kwake kwakaita kuti aendeswe kuNanchang Meat Food Company muna 1979, zvichiratidza kudyidzana kwake kwekutanga neindasitiri yechikafu.Muna 1984, akagadzwa semaneja wechitoro.

Nekudaro, akatarisana nefungu rekudzingwa muna 1993 uye akamanikidzwa kusiya kambani yechikafu.Akatarisana nesarudzo shoma, Xu Guifen akatendeukira kune bhizinesi, achitarisa kune bhizinesi rekudya.Akakwereta 12,000 yuan uye akavhura yekutanga Huangshanghuang Roast Poultry Shop muNanchang, achiisa hwaro hwehumambo hwake hwekudya marinated.

Pakazosvika 1995, Huangshanghuang akatanga franchising.Mumakore matatu chete, yakawedzera kusvika pamusoro pezvitoro zana nemakumi matatu, ichigadzira 13.57 miriyoni yuan mukutengesa uye kuita sensation muJiangxi.Pasi pehutungamiriri hwaXu Guifen, Huangshanghuang akaenda kuruzhinji muna 2012, akawana 893 miriyoni yuan mumari uye 97.4072 miriyoni yuan mupundutso gore iroro.

Sezvo kuita kwaHuangshanghuang kuchidzikama uye mari yaikura, Xu Guifen akapa matomu kumwanakomana wake mukuru, Zhu Jun, muna 2017, uyo akatora chigaro chasachigaro uye maneja mukuru.Mwanakomana wake wechipiri, Zhu Jian, akave mutevedzeri wasachigaro uye mutevedzeri wemaneja, Xu Guifen nemurume wake Zhu Jiangen vese vachishanda sevatungamiriri.

Pakazosvika gore ra2019, mari yeHuangshanghuang yakanga yapeta zvakapetwa kaviri kubvira IPO yayo, yakasvika 2.117 bhiriyoni yuan, iine mambure emamiriyoni mazana maviri nemakumi maviri eyuan.Pasi pehutungamiriri hwemhuri yeXu Guifen, Huangshanghuang, pamwe naJuewei Duck Neck naZhou Hei Ya, vakave mumwe wemhando nhatu dzepamusoro dzedhadha, achisimbisa chinzvimbo chaXu Guifen se "Queen of Marinated Food."

Zvinoenderana neWind data, kuita kwaHuangshanghuang kwakakwira muna 2020, nemari uye purofiti yakasvika 2.436 bhiriyoni yuan uye 282 miriyoni yuan, zvichiteerana.Gore iroro, mhuri yekwaXu Guifen yakaita 523rd paHurun Rich List ine hupfumi hwemabhiriyoni gumi nerimwe eyuan.Muna 2021, Xu Guifen nemhuri yake vakanyorwa pa2,378th paForbes Billionaires List nehupfumi hwemabhiriyoni 1.2 emadhora.

Dambudziko reDigesting 450 Mamirioni Yuan Capacity Kuwedzera

Musi waGunyana 22, Huangshanghuang akazivisa kupedzwa kwekuiswa kwakavanzika, zvichimutsa kunetsekana nekuda kwemutengo wakaderera wekunyorera.Mutengo we10.08 yuan per share yaive 10.56% discount pamutengo we11.27 yuan per share pazuva rekuburitswa.Zvinoshamisa, mutengo wemasheya eHuangshanghuang uri padanho repasi, nemutengo wakazvimiririra wakatodzika kupfuura mutengo wakaderera wegore we10.35 yuan pachikamu.

Pamusoro pezvo, migove yese yakanyoreswa naXinyu Huangshanghuang, inodzorwa nemhuri yeXu Guifen.Chimiro chekugovanisa chinoratidza kuti mhuri yeXu ine masheya akakosha muHuangshanghuang Group, iyo inobata chikamu che99% muXinyu Huangshanghuang.

Mari yakasimudzwa ichashandiswa kumapurojekiti matatu: kuuraya dhadha renyama uye ne-chigadzirwa purojekiti naFengcheng Huangda Food Co., Ltd., iyo 8,000-ton matani ekugadzira chikafu chirongwa naZhejiang Huangshanghuang Chikafu Co., Ltd., uye iyo kugadzira chikafu uye kutonhora cheni yekuchengetedza nzvimbo yekuvaka chirongwa naHainan Huangshanghuang Food Co., Ltd.

Nekudaro, mumakore achangopfuura, kuita kwaHuangshanghuang kwave kuderera.Muna 2021, mari yekambani uye purofiti yakadzikira kusvika 2.339 bhiriyoni yuan uye 145 miriyoni yuan, pasi 4.01% uye 48.76%, zvichiteerana.Kudzikira kwacho kwakaenderera mberi muna 2022, nemari uye purofiti yakaderera kusvika 1.954 bhiriyoni yuan uye 30.8162 miriyoni yuan, pasi 16.46% uye 78.69%.

Nekuderera kwekuita, Huangshanghuang's capacity utilization rate yakawirawo kubva ku63.58% muna 2020 kusvika 46.76% muna 2022. Pasinei nekuchengetedza huwandu hwematani 63,000, kupedzwa kwemapurojekiti matsva kuchawedzera kukwanisa ne 12,000 matani, kusvika kuhuwandu hwe75.Neyezvino yakaderera yekushandiswa mwero, maitiro ekugaya iyo yakawedzera kugona ichave dambudziko kuHuangshanghuang.

Muhafu yekutanga ya2023, mamwe mapurojekiti akatadza kuzadzisa huwandu hwaitarisirwa kana kumiswa nekuda kwekushaikwa kwakakwana.Sekureva kwe2023 semi-pagore mushumo, iyo "5,500-tani-matani chigadzirwa chekugadzira chigadzirwa chirongwa" uye "6,000-tani-tani yekugadzira chigadzirwa chenyama chirongwa muShaanxi" haina kusvika pakutarisirwa, nepo "8,000-tani yechigadzirwa chenyama uye chimwe chakabikwa chigadzirwa chekugadzira. chirongwa” chakagumiswa.

Uyezve, kuderera kwekushanda kwakakonzera kuvharwa kwezvitoro.Mukupera kwa2021, kambani iyi yaive nezvitoro mazana mana nemakumi maviri neshanu, asi huwandu uhu hwakadzikira kusvika pa3,925 mukupera kwa2022, kudzikiswa kwezvitoro mazana matatu nemakumi mashanu nenhanhatu.

Muna 2023, Huangshanghuang akatangazve zano rayo rekuwedzera chitoro.Pakupera kwaChikumi 2023, kambani iyi yaive nezvitoro mazana mana nemakumi maviri nenhatu, kusanganisira mazana maviri nemakumi mashanu neshanu zvitoro zvakashanda zvakananga uye zvitoro mazana matatu nemakumi mapfumbamwe neshanu, zvinofukidza matunhu makumi maviri nemasere nemaguta mazana maviri nemakumi maviri nenhanhatu munyika yose.

Zvisinei, nhamba chaiyo yezvitoro zvitsva yakaderera pane zvaitarisirwa.Huangshanghuang akaronga kuvhura 759 zvitoro zvitsva muhafu yekutanga ye2023 asi yakangovhura 600. Mari yehafu yekutanga ye2023 yakaratidza kuderera kuduku, pasinei nekuwedzera kwenhamba dzezvitoro.

Nekuderera kwehuwandu hwekushandisa uye kuwedzera kwechitoro kutadza kuwedzera mari, maitiro ekutungamira Huangshanghuang kudzoka mukukura idambudziko rakakosha kumutungamiri wechizvarwa chechipiri Zhu Jun.


Nguva yekutumira: Jul-04-2024